I’ve recently completed the fiscal year 2012 corporate communications plan for The Weather Network / MétéoMédia where I work. With help from my team, we’re working to increasingly participate in weather-related conversations, online and off. This may seem like an easy task given that Canadians love talking about the weather and TWN/MM are popular brands. [...]
Posts Tagged ‘research’
Planning For The Next Big Thing
Posted in advertising, communications, Digital, Marketing, media, MeteoMedia, PR, The Weather Network, Trevor Campbell, tagged communications, marketing, pr, research, social media, Trevor Campbell on August 2, 2011 | Leave a Comment »
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