Does text colour matter? Specifically, online, is black print on a white page easier to read than white print on a black page? Yes it is because it’s easier on your eyes. We’re also accustomed to this colour scheme based on all the newspapers and books we’ve read. I’ve always believed black-on-white is better and a [...]
Posts Tagged ‘Digital’
Black Print on White Page
Posted in blogging, communications, Digital, public relations, social media, tagged blogging, communications, Digital, pr, social media, Trevor Campbell on February 20, 2011 | Leave a Comment »
Newspapers: Still Popular
Posted in blogging, communications, Digital, journalist, Marketing, media, newspaper, social media, tagged Digital, marketing, media, newspaper, pr, social media, Trevor Campbell on February 14, 2011 | Leave a Comment »
I’m one of the more than 14.7 million Canadians reading newspapers. Many of whom likely didn’t know that the newspaper industry is thriving. Prior to seeing this Toronto Star story about this surprisingly robust medium, I thought I might be out of touch and wasting time on broadsheets visa vis digital information sources. You see, I enjoy the [...]
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