Does text colour matter? Specifically, online, is black print on a white page easier to read than white print on a black page? Yes it is because it’s easier on your eyes. We’re also accustomed to this colour scheme based on all the newspapers and books we’ve read. I’ve always believed black-on-white is better and a [...]
Posts Tagged ‘blogging’
Black Print on White Page
Posted in blogging, communications, Digital, public relations, social media, tagged blogging, communications, Digital, pr, social media, Trevor Campbell on February 20, 2011 | Leave a Comment »
Fine Line Between Earned and Paid Media
Posted in advertising, blogging, communications, Earned Media, journalist, Marketing, Paid Media, public relations, social media, tagged advertising, blogging, Branding, Earned Media, marketing, paid media, public relations, social media on December 3, 2010 | 2 Comments »
I read a smart post by Dave Fleet about “Why Paying Bloggers For Posts Changes the Game.” He basically says that paying for the post turns it into paid media, also known as advertising. And if the media, or coverage, is paid for then perhaps the advertiser influences the content. This paid content emerges as [...]
Offline
Posted in blogging, social media, Wireless, tagged blogging, social media, Wireless on May 31, 2010 | Leave a Comment »
I recently spent a weekend at the cottage basking in the glory of hot, sunny days, cool nights and very few bugs. It was a great time enjoying family and life and being offline. Not by design of course, our high-speed modem died and there was no way to get a replacement during the few [...]
Twigitty Tweets
- MT @thehartley: Rick Mercer's epic online privacy rant "State has no business in hard drives of the nation." #cdntech http://t.co/LCMMymEB 17 hours ago
- PB: some good; some bad. RT @iainmarlow: A Video I'm in: Hands on with the PlayBook's OS 2.0 software update: http://t.co/iJlOd3pW #RIM 18 hours ago
Cloud
advertising authenticity/credibility blogging brand Business careers communications Corporate customer engagement Digital Earned Media Health care journalist Marketing media news newspaper politics Porter Novelli PR public relations social media TBWA\TORONTO The Weather Network trendspotting Trevor Campbell twitter Uncategorized Video WirelessBlogroll
