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Archive for the ‘trendspotting’ Category

As part of Porter Novelli’s ongoing Intelligent Dialogue series, Mobile Lives and Times explores the opportunities and challenges presented by the changes in mobile technology.  The report tracks mobility’s hottest trends and examines the impact they are making on business, government, health care and media. As new wireless providers begin to market and implement their services [...]

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10 trends for 09

My New York colleague, Marian Salzman, our resident Porter Novelli trendspotter,  last week shared the following predictions for 2009.  She also adds some food for thought here. Trend 1: Value and Values - When our values were all about having more, doing more and being more, “value” meant more for the money. Now, new values—stability, sustainability, [...]

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