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Archive for the ‘Health care’ Category

If I was planning the communications campaign for H1N1 and the flu vaccine I would have done things differently than what I’ve observed since the virus emerged as an issue. While there are obvious challenges to managing a national/international issues campaign, I think too much focus was put on the deadly implications of the virus. The [...]

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As part of Porter Novelli’s ongoing Intelligent Dialogue series, Mobile Lives and Times explores the opportunities and challenges presented by the changes in mobile technology.  The report tracks mobility’s hottest trends and examines the impact they are making on business, government, health care and media. As new wireless providers begin to market and implement their services [...]

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